Our Team

At JamLab, our passion for music education is embodied in our founder, Shira Farber. With almost three decades of experience in community engagement and programming for children and adults, Shira has combined her love for music and a desire to inspire and engage students of all ages and abilities.

A strong supporter of the live music scene, Shira profoundly understands that learning music from professional musicians can have a transformational impact on helping students tap into their creative potential. Her professional background in mental health and attention disorders has reinforced her philosophy that students learn best when they are having fun!

Jaime is the Administrative Director for The JamLab, managing the booking and scheduling of music lessons for all of our families and Musical Mentors.

Jaime has over two decades of experience as an innovative elementary classroom teacher with the Toronto District School Board. Her passion for teaching young children keeps her motivated to continue to find unique methods to engage her students in a variety of learning opportunities.

Duncan brings over twenty years of professional experience as a musician to his JamLab role and helped develop the curriculum we use to assess our students’ individualized progress and educational goals.

Duncan is currently completing his certificate of teaching from Vancouver Island University where he has been placed with students of all chronological and developmental stages and abilities, holds a TEFL certification from OISE, Private Instruction Certification in Composition with Dr. Alan Belkin and Dr. Mara Gibson, a Masters of Music in Jazz Performance from Louisiana State University and a Bachelors of Arts in Jazz Studies from Vancouver Island University, in addition to completing Master Classes under the tutelage of Branford Marsalis, Brad Turner, Ernie Watts, Ingrid Jenson, Christine Jenson and Corey Christiansen.

Fernando is a pianist and composer who specializes in live improvisation and silent film accompaniment. His research area is focused on the implementation of technology in education. He has composed music for independent short films, orchestra, and concert bands. Fernando has studied music composition, music direction, classical piano, and music technology, including synthesizers, music programming, music production, and live coding.

As a pianist, Fernando has performed on the most important stages and recording studios in Mexico. He is a pianist on a swing band called "Las Swing Sisters" and "Rapsoda Muscinema" where they play music for silent films.

Jessie is the creative brain behind JamLab, bringing the brand to life across campaigns, social media, and everything in between. With over 5 years in marketing (and a freelance hustle to match), she’s all about turning ideas into scroll-stopping, feel-good content. Whether it’s launching a new campaign or dreaming up the next big idea, Jessie keeps things fresh, fun, and always a little bit unexpected.